Some interesting figures on the newly release iPhone 4.
“The bottom line: 77% of new iPhone buyers were existing iPhone owners (upgrades), compared to 56% in 2009 and 38% in 2008,” Munster wrote. “Apple is effectively building a recurring revenue stream from a growing base of iPhone users that upgrade to the newest version every year or two.”
Basically, of all those hundreds of thousands of phones sold, most were sold to people who already owned iPhones.
In other words, despite the fact that a company has built a tool that is both extremely useful for a very long time and among the highest quality cell phones around (despite some serious reception issues), users are still ditching perfectly good devices for something newer and shinier. The situation proves something about green gadgets — there’s no such thing.
Via: Treehugger
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